Freelance SEO consultant · Liverpool Innovation Park, L7
SEO Services Liverpool That Turn Searches Into Enquiries
SEO Services Liverpool is run by Waseem Ali, a freelance SEO consultant with 10+ years’ experience and an MBA in Digital Marketing, based at Liverpool Innovation Park on Edge Lane. I help Liverpool businesses rank in Google, the local map pack and AI search, with monthly SEO from £399 – about half typical Liverpool agency rates.
- Direct access to the consultant doing the work – no account managers
- Local SEO, technical SEO, content and link building in one plan
- Fixed monthly prices, rolling contract, results tracked in Search Console
Get a free SEO audit Call 07747 147628
200+ SEO campaigns deliveredGoogle, Semrush & BrightLocal certifiedServing all 58 Liverpool City Region areas

Waseem Ali, MBA
Freelance SEO consultant for Liverpool businesses. Currently managing SEO for legal-sector campaigns across personal injury, medical negligence and immigration law, alongside local businesses on Merseyside.
10+years of hands-on SEO
200+SEO campaigns delivered
489 → 8,960organic clicks in 6 months for a law firm
#1for “R&D tax credits specialist”
What’s included
SEO services for Liverpool businesses
Search engine optimisation is the work of making your website the best answer Google can show for the searches your customers make. For a Liverpool business that means three things: ranking in the local map pack, ranking organically for your services, and being cited in AI answers. These are the services I use to do it.
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Local SEO & Google Maps
Rank in the Liverpool map pack and “near me” searches with Google Business Profile optimisation, local citations and review strategy.
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Technical SEO
Fix crawl errors, Core Web Vitals, indexing and schema so Google can read and trust every page on your site.
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SEO Audits
A 100+ point audit of your site, competitors and rankings with a prioritised action plan. £299, delivered in 5 working days.
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Link Building
Earn relevant links from UK and Merseyside websites, directories and digital PR that lift your authority safely.
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Content SEO
Topical maps, service pages and guides written around the entities and questions your customers search for.
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Ecommerce SEO
Category, product and technical SEO for Shopify and WooCommerce stores that need more organic sales.
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AI Search Optimisation
Get your business cited in Google AI Overviews, ChatGPT, Gemini and Perplexity answers (GEO).
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WordPress SEO
Rank Math or Yoast set-up, speed fixes and clean site structure for WordPress websites.
Freelancer vs agency
Why Liverpool businesses choose a freelance SEO consultant
Most SEO agencies in Liverpool sell a senior strategist in the pitch and then hand your account to a junior executive. With me, the person you meet is the person who audits your site, writes the plan, fixes the technical issues and reports to you every month.
Because there is no agency overhead, you pay for SEO work rather than office space and account management. That is how my prices sit around 50% below the typical Liverpool agency retainer without cutting the work itself.
| Waseem Ali (freelance) | Typical Liverpool agency | |
|---|---|---|
| Who does the work | Senior consultant, 10+ years | Often a junior executive |
| Monthly SEO from | £399 | £800–£2,500 |
| Contract | Rolling monthly, 30 days’ notice | Often 6–12 months |
| Point of contact | Direct phone and WhatsApp | Account manager |
| Reporting | Monthly, with Search Console data | Monthly dashboard |
| Response time | Same working day | 1–3 working days |
Case studies
Real results from real SEO campaigns
Every figure below comes from Google Search Console or Ahrefs for sites I have worked on. Click through for the full breakdown of what was done.

Immigration law firm
Organic clicks grew from 489 to 8,960 and impressions from 84.8K to 1.01 million in 6 months. Average position improved from 51.2 to 11.4.

R&D tax credits consultancy
#1 on Google for “R&D tax credits specialist”, top 3 for 10+ commercial terms and 12–18 qualified B2B leads a month from a standing start.

Personal injury claims firm
5.4K monthly organic visits and +612% traffic growth in 5 months in one of the UK’s most competitive legal niches.
How it works
My 4-step SEO process
The same process I have refined over 200+ campaigns, adapted to your market, competitors and budget.
Audit
Technical crawl, Search Console review, competitor and SERP analysis for your Liverpool keywords.
Strategy
A topical map, keyword-to-page plan and 90-day roadmap you sign off before any work starts.
Build
On-page fixes, new service and location pages, Google Business Profile work and link building.
Report & refine
Monthly report on rankings, clicks, calls and form leads, then the next month’s priorities.
What to expect in the first 6 months
| Month | Focus | What you should see |
|---|---|---|
| 1 | Audit, tracking set-up, technical fixes, Google Business Profile optimisation | Clean crawl, accurate tracking, profile fully complete |
| 2 | Service page rewrites, new location pages, first citations | Pages indexed, impressions start rising in Search Console |
| 3 | Content cluster, internal links, local links | First page-one rankings for long-tail and area terms |
| 4–6 | Authority building, conversion improvements, AI search optimisation | Map-pack visibility, more calls and form enquiries |
Local knowledge
SEO built around how Liverpool searches
Liverpool is not one market. A café on Bold Street, a solicitor in the Commercial District, a digital studio in the Baltic Triangle and a trades business in Kirkby each compete in a different search landscape. The map pack changes from one postcode to the next, so a plan that works for L1 can fail in CH41 or WA8.
I build every campaign around the searches that happen in your part of the City Region: the areas you serve, the local terms people use and the competitors who actually show up for them. That is why this site has a dedicated page for each of the 58 areas I cover.
AI search
Be the answer in Google AI Overviews and ChatGPT
More Liverpool customers now ask AI tools for recommendations before they click a website. Google AI Overviews, ChatGPT, Gemini and Perplexity choose sources that rank well, answer the question directly and show clear expertise.
My SEO work covers these answer engines too: answer-first page structure, entity-rich content, schema markup and a consistent business profile across the web. One law firm site I manage is currently cited in 40 Google AI Overviews.

Transparent pricing
SEO prices in Liverpool, published
None of the top-ranking Liverpool SEO agencies publish their prices. I do, so you can budget before we speak. All prices are fixed monthly fees with no set-up charges.
| Service | Typical agency | My price |
|---|---|---|
| Local SEO | £800–£1,200/month | £399/month |
| Growth SEO | £1,200–£2,000/month | £699/month |
| Ecommerce / competitive SEO | £2,000–£3,000/month | £999/month |
| One-off SEO audit | £300–£1,000 | £299 |
| Google Business Profile set-up | £400–£1,200 | £249 |
Experience & credentials
Who you will work with
I am Waseem Ali, a freelance SEO consultant with 10+ years in web, app and search marketing and an MBA in Digital Marketing from the University of the West of Scotland. Since 2023 I have worked almost entirely on SEO for lead-generation businesses: solicitors, financial services, property and local service companies.
- SEO Specialist at Billion Media, managing 6 legal-sector SEO campaigns (personal injury, medical negligence, data breach and more)
- SEO Manager for a UK immigration law firm across 4 websites
- Previously SEO Specialist at Alexander Clifford, a B2B financial services firm
- Certified: Google Digital Marketing & E-commerce, Semrush Keyword Research, BrightLocal Local SEO, Surfer Content Optimization Expert

FAQs
SEO services in Liverpool: common questions
How much do SEO services cost in Liverpool?
Most Liverpool SEO agencies charge £800–£2,500 a month. My monthly SEO starts at £399 for local SEO, £699 for growth SEO and £999 for ecommerce or competitive sectors, which is roughly half the typical agency rate. A one-off SEO audit is £299. Every price is fixed and agreed in writing before work starts.
How long does SEO take to work?
Most Liverpool businesses see the first ranking and map-pack movement within 6–12 weeks, with meaningful lead growth between months 3 and 6. The immigration law firm in my case studies went from 489 to 8,960 organic clicks in 6 months. Competitive terms and new websites take longer.
Do you guarantee first-page rankings?
No. Nobody controls Google’s algorithm, and anyone guaranteeing a position is guessing. What I do guarantee is transparent work: a written plan, a monthly report showing exactly what was done, and rankings, clicks and enquiries tracked in Google Search Console.
Why hire a freelance SEO consultant instead of an agency?
You deal directly with the person doing the work. There is no account manager, no junior hand-off and no agency overhead, which is why my prices are about 50% lower than typical Liverpool agency retainers. You get senior-level SEO with 10+ years of experience on every task.
Where are you based?
I work from Liverpool Innovation Park on Edge Lane, Fairfield, Liverpool L7 9NJ. I am happy to meet clients in person across Liverpool and the City Region, or on a video call.
Which areas do you cover?
Every part of the Liverpool City Region: all Liverpool districts from the city centre and Baltic Triangle to Speke and Croxteth, plus Sefton, Knowsley, St Helens, Wirral and Halton. See the full list on the areas page.
Is SEO still worth it now that AI answers questions?
Yes. Google AI Overviews, ChatGPT and Perplexity pull their answers from pages that already rank and are clearly structured. SEO now includes optimising for those citations. One law firm site I manage is cited in 40 Google AI Overviews.
Do you tie clients into long contracts?
No. Monthly SEO runs on a rolling monthly agreement with 30 days’ notice. I recommend a minimum of 6 months to judge results fairly, but you are never locked in.
Get a free SEO audit for your Liverpool business
Tell me about your business and I will send a short video audit of your website, your Google Business Profile and the three competitors beating you in your area – free, within 2 working days.
SEO Services Liverpool
Liverpool Innovation Park, Edge Ln, Fairfield, Liverpool L7 9NJ
07747 147628 · [email protected]
Monday to Friday, 9am–6pm
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