Case studies
SEO Case Studies: Real Results from Real Campaigns
These SEO case studies show measured results from campaigns I have run, with figures taken from Google Search Console and Ahrefs: an immigration law firm growing from 489 to 8,960 organic clicks, a #1 ranking for an R&D tax credits firm, +612% traffic for a personal injury firm and +940% for a local property business.
Immigration law firm
489 → 8,960 organic clicks in 6 months, average position 51.2 → 11.4, 40 AI Overview citations.
Property inspection reports
+940% organic traffic and top map visibility from a location page build.
More evidence
Search Console data from a solicitors website
This Search Console screenshot shows six months of performance for a solicitors website I work on: 22.3K clicks, 2.65M impressions and an average position of 7.5. Clicks began compounding within 30 days of an on-page rewrite, internal linking overhaul and entity-based content optimisation.
Every client gets access to the same kind of data in their monthly report – not screenshots from a tool I control, but your own Search Console and Analytics.
Common thread
What these campaigns have in common
- One page per search intent – no thin pages trying to rank for everything
- Technical foundations first – crawl, indexing and speed fixed before scaling content
- Proof of expertise – named authors, real data and clear process on every page
- Relevant authority – links from directories, partners and media in the same sector
- Patience through the flat period – most campaigns break out between months 3 and 5
I apply the same approach to Liverpool businesses. See how it works for your sector on the industries page or see SEO pricing.
Could your business be the next case study?
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